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Case Study: Animated Photos: The Budget-Friendly Alternative for Your Business

January 30, 2017 in Marketing

To continue our discussion on the benefits of cinemagraphs, let’s talk about animated photos and how they’re the budget-friendly alternative to full video production. These types of photos are becoming increasingly popular and it’s not too surprising why.

First and foremost, let’s learn what exactly an animated photo is.

This is simply when a regular photos looks like it’s coming to life. The vast majority of the photo is still, but there is one element that moves. Perhaps a car passes by or someone is pouring a drink – the possibilities are endless. Cinemagraphs and GIFs (Let’s end the debate once and for all – how do you pronounce it?!) are examples of this unique types of photos. How many GIFs do you see on social media channels and even emails from friends and family? They’re everywhere!

Okay great… now that we know what animated photos are, it’s time to talk about the best benefit of all: the cost savings! These types of photos are less expensive as a fully produced video and therefore require less time to work on. The less time spent working on something means the less billable hours possible! Your business saves money because of the short and sweet process.

Another great benefit of animated photos is that they’re GREAT for social media!

With a standard photograph, it’s harder to get noticed in someone’s Facebook News Feed or Twitter Feed. But, with an animated photo, you’ll be able to stand out from the crowd and catch the eyes of people who are looking for your product or service.

At Video for Business, we can help you create visually stunning animated photos, even if you’re on a limited budget. With our Photo Alive 3D technology, we’ll help you develop your business’s portfolio with images of completed or upcoming projects. Then, we’ll add our magic touch and you’ll be free to use them on your website, social media channels, or just about anywhere else you see fit.

If you’d like to learn more about animated photos, contact us today to set up a meeting with one of our video producers. Let’s get started on your project so you can get back to what you do best – business!