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Case Study: Pool Safety Testimonial Video for Swimming School

March 13, 2017 in Case Studies

A pool safety testimonial video for The Pod Aquatics by Video For Business on Vimeo.

If you own your own pool, you know how important it is to maintain a safe swimming environment. However, did you know that many pool owners have not had basic swimming lessons for their young children? You cannot rely on swimming floaties alone, as children can easily slip out of them. The Pod Aquatics in The Woodlands, Texas can help your children learn how to swim. Also, they learn how to stay safe around a swimming pool.

We created this pool safety testimonial video for The Pod Aquatics.

It features two parents discussing their terrifying story as to why they came to The Pod Aquatics. Lila slipped out of her floaty one day at the pool and nearly drowned. Lila was one of the lucky ones and survived, but her parents took the steps to ensure that would never happen again.

A pool safety testimonial video starts with an interview. This is with one of your customers or a swimming instructor. These videos are a powerful way to reach your audience with real and raw emotion. We use professional music and lightening to give these videos what they need. We also use your company’s logos and branding at the beginning and end of the video.

Video marketing has become a mainstay for brands to create and deliver memorable marketing messages to their audience that delivers measurable results. The majority of marketing professionals say that video is the type of content that leads to the best return on investment. In fact, video content users experience an average of 4.8% website conversion rate, compared to 2.9% conversion rate for content users without video. Video is helping marketers increase website conversion rates by more than 65%!  

Watch the video to see how The Pod Aquatics puts parents at ease and makes swimming in a pool safer. Interested in a pool safety testimonial video or other video production services for your business? Learn more about video marketing in our blog! We update it with new topics every week!